Trade shows are the ideal place to share details about your business or a new product. It is also the perfect place where you can blend with people from the same industry as yours. A typical trade show allows businesses, organizations, and corporate establishments to get a booth where they can exhibit your newest product and explain how the product works.
To make your trade show booth welcoming and interactive, you need to have trade show displays. The displays cover the boring booth walls and offer the booth visitors information about your business and your latest product.
When you are in a trade show, you are competing against hundreds of businesses from your industry. So it would help if you made your booth and product compelling to others. One way of doing that is creating trade show displays in Maryland that are fun to look at, reflect your brand identity, and pulls people right to your booth.
The Types of Trade Show Display Maryland
In Maryland, you need to find trade show display providers that offer you varied options. Gone are the days when trade shows displays were only printed on a piece of cloth and hung on the booth. Today, many interactive displays easily attract potential clients, investors, and big enterprises to collaborate when it is done right.
You have only the first two or three seconds to grab a potential client, investors’ attention. So doing a trade show that displays Maryland right is crucial for your business. Here are types of displays you can choose from:
Pop-up displays: Pop-up displays are perfect for displaying your brand’s message, missions, and product information. Since pop-up displays can be as big as the booth’s wall, you can use displays to cover the blank booth walls and advertise your brand. In addition, pop-up displays are easy to carry around, lightweight, and can be customized into any size or shape you would like.
Mount exhibits: Mount displays are ideal for introducing your new product to the trade show-goers. Mount exhibits require a smaller space than pop-up displays. So if you do not have your dedicated booth in trade shows to advertise and promote your brand and product, you can always opt for a customized mount exhibit.
Hanging displays: One way you can grab people’s attention in trade shows is by hanging displays. A place where all the booths are covered in displays showing why their company is better than others, hanging displays – as the name suggests – hangs on top of the trade show booth. So it can be seen from far away, and more people can know about your business.
You will also find many other types of trade show displays in Maryland when you put your mind to it.
Things you should keep in mind while customizing a trade show display.
When you approach any designer who makes trade show displays in Maryland, you should know your requirements.
Size: Make sure you know what display size you want. Choosing the right size allows designers to create appropriate designs so that they can be read even from far.
Color: Although the display’s color mostly depends on your brand’s color theme or the product, it is always good to ensure that the message is clearly visible with the color combination used. If not, you can always ask the designers to help you out.
Keep the message prominent: Try to forgo too much design on display. Instead, make the message big enough so that people can read it easily. You can use your company’s logo as much as you want to build the brand identity.
Negative spaces: Make sure your trade show display does not have too many words. Use negative spaces in the display to ensure that it does not look cluttered.
Use the right color: If your brand does not yet have a dedicated color, make sure to take help from the color theory wheel. Include colors that are relaxing, inviting, and comforting. Use colors that easily grabs the attention of people.
Looking for trade show displays in Maryland?
Once you are clear about your intentions and needs, you will find many businesses that make trade show displays. Heritage Printing, Signs & Displays is one such business dealing with display printing for a long time and is experienced in the field.