Table of Contents
Development of e-commerce mobile applications and custom enhancements
We have all experienced and recognized the change in e-commerce
Factors from the customer perspective for ecommerce app development:
1. Omni channel presence:
In order for customers to be able to access the mobile app on all operating systems and devices, prefer to keep your e-commerce app completely Omni channel by making it compatible with Android and iOS for smartphones and tablets.
2. Customer-centric user interface (user interface):
To make it easier for customers to navigate and navigate your app to make purchases faster, the customer-centric design is a must-have for all kinds of businesses these days.
3. Improved layered navigation:
Add layered navigation with multiple sorting and filtering options based on each of the product categories in your app. This further improves the user experience.
4. Language and currency support:
Depending on your business needs, equip your application with support for multiple languages and currencies. Also consider support for RTL scripts like Arabic, Persian, Hebrew, etc.
5. Accessibility of offline mode:
Unlike websites, mobile apps can be equipped with offline accessibility whereby app users can access the app even with slow or no internet. As a result, they can access previously loaded pages, cart, wish list, my account pages, etc.
6. Product search by image:
Add the image search feature in your e-commerce mobile app so that app users can easily search for a product on your store using a reference image taken either through their device’s camera or through pictures selected in their photo gallery.
7. Voice search:
This feature enables app users to search for products on your online store using voice commands.
8. Payment methods:
Add options for multiple payment methods and make sure you have au pair security.
9. Optimized payments:
Long checks can increase cart abandonment rates and frustrate customers. To make this easier, optimize the checkout process by making a quick but secure one-page checkout and pre-filling some entries from previous purchases, like shipping address, phone number, etc.
10. Order tracking:
Add order tracking functionality to your app. Allowing your customers to track the order improves customer satisfaction and also makes it easier for the support team to resolve any delivery-related issues if they arise.
11. Push notifications:
Push notifications drive more sales by improving user engagement and retention. They also offer effortless personalization using automated notifications. Some of the common uses of push notifications are for birthday wishes, abandoned cart reminders, price drop notifications, upcoming sale reminders, etc.
12. Chat support and Chabot integrations:
Allow your customers to contact your support team at any time of the day. The addition of a Chabot meets this need and is also a preferred mode of communication by users of the application. Chabot’s can even be automated with artificial intelligence to reduce the burden on your chat support team of manually handling each request.
13. Optimization of loading speed:
Having an app that takes too long to load its pages and content isn’t ideal for fast-paced users. So make sure to optimize the loading time for your eCommerce mobile app to work properly.
Factors are taken from the directors’ benchmark:
1. Choice of e-commerce solution:
If you want to build a new e-commerce app, choose the right solution to build your app. Some of the common platforms are PrestaShop, Magento, Open Cart, Woo Commerce, Shopify, etc.
2. Development of custom application theme:
If necessary, companies can choose to develop a custom theme unique to their application. This allows for more personalization of the app and improves brand recognition.
Some of the common
4. Administration panel:
The backend/admin panel of e-commerce should be convenient to use even for admins/sellers/merchants. Make sure your ecommerce app development team equips your business with such a dashboard.
Choosing the theme design from pre-existing templates may limit some of your design needs depending on your business. You can either opt to design your own custom theme or do some heavy customization in an existing theme. For both routes, the result is a personalized theme that is unique to your business and helps improve your brand recognition.
6. Quick Home Page Editing:
The home page is something that e-commerce businesses need to change from time to time. Therefore, administrators should have a quick editor specifically to customize the home page. In addition, the edit panels should be user-friendly and shorter.
7. Live sync:
Businesses with both an e-commerce website design and a mobile app need to sync their two platforms. In such cases, it’s likely that your app and your website are using the same database. This ensures automatic inventory management and the two platforms remain in real-time synchronization with each other. Therefore, changes made to one instantly reflect on the other.
8. Testing and quality assurance:
Rigorous testing must be performed before launching the application on the app stores. Therefore, defects should be debugged for quality assurance.
9. Multi-supplier market:
If your business model requires it, your application must support the multi-vendor marketplace setup.
10. ASO (App Search Optimization):
Just as SEO is intended to improve website ranking in search engines, apps can also be designed to stand out on app stores by following ASO. Have the ASO functionality in your from the start itself. It helps to increase the visibility of your e-commerce mobile app on the Play Store / App Store.
11. CRM analysis and integration:
Mobile apps help businesses gain deeper insight into the users of their apps. To fully utilize this, integrate an analysis tool like Google Search Console / Analytics. Likewise, choose a CRM that meets the needs of your business. They make decision making easier for eStore owners and administrators and help build smarter marketing strategies.
12. Complementary modules and integration of plugins:
Add more functionality in your eCommerce mobile app using plugins/add-ons. With a team of app development experts, you can even develop your own custom plugin to meet your exact business needs.
13. Scope for unlimited customizations:
Most companies end up adopting customizations in the future to keep up with ever-changing trends. So make sure that your eCommerce mobile app can undergo the desired customizations. Keeping the mobile app up to date with the latest trends is a crucial factor in developing the e-commerce mobile app.
This is David work as a digital content marketer at mavendigital Mobile App Development Besides that, I love to read and love to play video games and i like to ride a sports bike too.
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