You’ve secured the perfect spot for your new business, but now what do you fill it with?
Merchandise displays, that’s what. Or at least one is. Having the best one matters in all scenarios. But what type should you go with? How can you even figure out which one you need?
Well, that’s what we’re here for. Strap in because here’s everything you need to know about choosing the right type of merchandise display.
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Floor displays are an effective way to showcase retail merchandise. It comes in a variety of shapes and sizes and can be used not only to impress shoppers but also to promote products.
They provide ample space for merchandise and can often hold considerably more items than a more traditional shelving unit. Floor displays use forward-thinking designs and sophisticated presentation techniques to help differentiate products and increase consumer engagement.
Wall displays are a popular type of merchandise display used in retail stores. It is a great way to showcase items without taking up excessive floor space. Wall displays can come in many shapes and sizes, from small shelf units to large wall systems.
It’s perfect for displaying items such as apparel, accessories, jewelry, footwear, electronics, and cosmetics. Many stores opt for a combination of wall displays and shelf displays to create the best possible presentation of their merchandise.
Freestanding displays are an effective way to showcase merchandise in retail stores. These retail displays can range from one unit to extensive, multi-tiered systems. It can be either permanent or portable for convenience.
They are usually made of metal or plastic and can be custom-built according to store requirements. Some common types of displays include shelves, towers, cubes, racks, and gondolas. Shelves can be adjusted to suit products of different shapes and sizes, while towers are great for creating a focal point in the store.
Window displays are one of the most visible types of merchandise displays. They typically feature the store’s products in:
- An eye-catching manner
- By colorful backgrounds
- Attractive people
- Interesting poses
- Exciting lighting techniques
Window displays may focus solely on one product, or they may include many to promote a more versatile selection. Professional window display designers often utilize mannequins or LCD displays to reduce clutter and optimize the visibility of the product.
A Slatwall Display is a great way to attractively showcase merchandise. This type of display is very popular in retail stores, trade shows, and more. The display is made up of vertical boards with a series of horizontal slats spaced out along the boards.
Each of these slats has a series of holes that can be used to hang merchandise. This type of display works best for smaller items, such as jewelry, accessories, shoes, and more.
Also, Slatwall panels can also be used to clip shelves, baskets, and other accessories to hold items. The display is versatile, durable, and cost-efficient, making it a great choice for any retail setting.
Learn More About Merchandise Displays Today
Displaying merchandise correctly is essential in order to maximize potential sales. Merchandisers must choose the right display based on the desired objective, product, and environment.
There are many types of merchandise displays to suit a wide variety of needs. Try different ones to find what works best for you!
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Biplab Chakraborty is a dynamic Digital Marketing specialist with a passion for driving online success. With a keen understanding of market trends and a strategic approach, he excels in creating impactful digital campaigns. Biplab is dedicated to maximizing brand visibility and engagement through innovative digital strategies.
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